SPPL launches e-commerce platform, aims to do yearly business of Rs 100 cr

New Delhi: Homegrown consumer electronics player Super Plastronics Pvt Ltd (SPPL) on Tuesday launched its own e-commerce platform with an aim to do a yearly business of Rs 100 crore.

The company said that it targets to sell over one lakh products annually through the Android and iOS-friendly website, comprising a range of products such as ACs, coolers, washing machines and televisions.

"To address the ever-increasing demand, we have decided to launch our e-commerce portal with never-seen-before deals for the customers," Avneet Singh Marwah, CEO, SPPL, said in a statement.

"The customers will now be able to convert their living rooms into experience zones with our exciting range of QLED and ACs during IPL," he added.

Moreover, the company mentioned that this move will enable it to sell its range of products as a way to complement existing sales channels.

continued below

Event

E-Commerce & Digital Natives Summit 2025

The E-commerce & Digital Natives Summit 2025 arrives at a pivotal moment in India’s digital transformation journey, marking its 5th edition at a time when the very fabric of e-commerce is being redefined.

• Thu, 26 Jun 2025

• Conrad Bengaluru

Register Now

10 Speakers

Event

The FashionXP 2025

India’s fashion-forward Gen Z and millennial shoppers are more informed, experimental, and aspirational than ever before, driving demand for curated experiences and value-driven offerings. At the same time, luxury and premium segments are thriving, and global lifestyle players are deepening their engagement with the Indian consumer.

• Wed, 20 Aug 2025

• Conrad, Bengaluru

Register Now

5 Speakers

Award

Fame Awards 2025

The second Edition of ETRetail FAME Awards 2025 celebrates excellence and innovation in the fashion retail and shopping centre industries. The awards will highlight the achievements of the fashion industry and shopping centres.

• Nominations till Tue, 15 Jul 2025

Nominate Now

Event

The FOOD XP 2025- Convergence of Aisles and Tables

The first-ever edition of The Food XP: Convergence of Aisles and Tables ushers in a transformative era for India’s food ecosystem—where the boundaries between retail shelves and dining tables blur, and innovation leads the way. This 2-day summit will spotlight breakthrough ideas, technologies, and collaborations powering India’s food retail and dining sectors. From supply chains to customer journeys, every link is being reimagined.

• Tue, 07 Oct 2025

• Leela Ambience, Gurugram

Register Now

Event

Great India Retail Summit 2026

The "Great India Retail Summit 2026 - ET GIRS" stands ready to create a groundbreaking chapter in the chronicles of the retail industry. Prepare yourself for a journey where ambitions align with action, innovations transform industries, and the future of retail is carved.

• Thu, 19 Feb 2026

• Mumbai

Register Now

Show More

To deliver products in Delhi-NCR within 48 hours and other cities within 4-5 days, SPPL aims to further simplify the delivery process and bring down the delivery time to a minimum, it added.

The company has built an offline network in 24 states with over 10,000 billing counters. It aims to further strengthen its online and offline presence equally.